Feb 8, 2022 · Related development

Council awards COVID-19 vaccination marketing contract of up to $2,446,000, 4-1

The City Council awards RFP 04-22, communications and marketing services to support the COVID-19 vaccination program of the Amarillo Department of Public Health, to Mary Coyne Marketing Communications, LLC for up to $2,446,000, funded through a DSHS grant. Mayor Nelson, Councilmembers Powell, Sauer and Smith voted yes; Councilmember Stanley voted no.^[1]^[2]

Casie Stoughton Ginger Nelson Freda Powell Eddy Sauer Howard Smith Cole Stanley Mary Coyne Marketing Communications, LLC (MCMC)

What the sources say

✓ Verified
On February 8, 2022 the council awarded RFP 04-22, communications and marketing services to support the COVID-19 vaccination program, to Mary Coyne Marketing Communications, LLC (MCMC) for an amount not to exceed $2,446,000, by a 4-1 vote: Mayor Nelson and Councilmembers Powell, Sauer and Smith voted yes and Councilmember Stanley voted no. The memo says the contract was to "plan and manage a comprehensive campaign providing education and opportunity for COVID-19 vaccination for the community" and was funded through a DSHS grant. ^[2]^[1]
Not to exceed
$2,446,000
✓ Verified
The minutes record the 4-1 vote without stating a reason for Councilmember Stanley's no vote. ^[2]
✓ Verified
The City check register (which begins in July 2022) shows 48 payments to "MCMC-Mary Coyne Marketing Comm" totaling $2,374,165.23 between July 11, 2022 and September 9, 2024: $309,998.20 in fiscal 2022, $1,138,283.98 in fiscal 2023 and $925,883.05 in fiscal 2024. The register does not tie payments to contracts, grants or projects, and the City also had a separate airport advertising contract with the same firm during this period. ^[3]
Total
$2,374,165
Payments
48
Fy2022
$309,998
Fy2023
$1,138,284
Fy2024
$925,883
See the payments in the check register →

Sources

1.Amarillo City Council regular meeting agenda and packet, February 8, 2022 — City of Amarillo, Feb 8, 2022 · retrieved Oct 14, 2026primarySubject-authoredDate is the meeting date. Item 3M and its transmittal memo: award of RFP 04-22 Communications & Marketing Services to Support Vaccination Program to MCMC-Mary Coyne Marketing Communications, LLC, $2,446,000.00, "to plan and manage a comprehensive campaign providing education and opportunity for COVID-19 vaccination for the community"; "Funding for this project is through Amarillo Public Health via grant provided by the Texas Department of State Health Services."
2.Amarillo City Council Regular Meeting Minutes, 2022-02-08 — City of Amarillo, Feb 8, 2022 · retrieved Oct 14, 2026primarySubject-authoredStates: "motion was made to award the contract for communications and marketing services to support the COVID-19 vaccination program for the Amarillo Department of Public Health to Mary Coyne Marketing Communications, LLC in an amount not to exceed $2,446,000.00 by Councilmember Powell, seconded by Councilmember Sauer"; "voting NO was Councilmember Stanley; absent were none; the motion carried by a 4-1 vote."
3.City of Amarillo check registers (pooled funds), consolidated — City of Amarillo (monthly check registers); consolidated by Khaotic Digital · download · coverage 2022-07 .. 2026-05 · retrieved Oct 9, 2026datasetPublished download replaces private individuals with their role (see Methodology).